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Compound
Coffee
Identity | Print
An independent coffee shop with excellent coffee and grande aspirations
The brief was to design an effective, flexible identity for a coffee shop with goals. One that could grow with the business yet be simple enough to be managed in-house in the early stages of business.
Utilising the idea of tasting notes around a spider chart gave us plenty of options for considered logo usage, allowing the identity to grow as more coffee types were added.
One future goal was to roast their own coffee, so packaging was taken into consideration.
Options were produced for a variety of uses, either printed, online or even stamped by hand.
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